Jeffrey Shaw is host of the popular business podcast Creative Warriors where he’s interviewed
best-selling authors such as Julia Cameron, Michael Port, Chris Guillebeau, Bob Proctor, Todd
Henry and many, many more. Jeffrey is a featured storyteller on The Moth, an acclaimed keynote
speaker and author of the book, LINGO: Discover Your Ideal Customer’s Secret Language and
Make Your Business Irresistible.
For more than three decades, Jeffrey has been one of the most sought-after portrait photographers
in the U.S., photographing the families of sports stars such as Tom Seaver and Pat Riley, news
anchor David Bloom, supermodel Stephanie Seymour, and C-Suite executives from Twitter,
Anheuser Busch, 3M, as well as Wall Street leaders too many to mention. His portraits have
appeared on the Oprah Show, in People magazine, O Magazine, and others.
Podcast Topics:marketing, branding, productivity tips to well-being and self-care
Ideal Guest Avatar: We define Creative Warriors as entrepreneurs, solopreneurs, and businesses with fewer than 5 people who need creative solutions in business. They also need to take care of themselves because without them, their business will likely not go on. They are diverse in their industries but likely in an industry for which there is no formal business training. We are their resource for business education and inspiration as an uncommon entrepreneur.
What are you looking for in a guest? Our ideal guest has a specific core message, interesting business practices to offer, and a unique perspective with a desire to do business with a touch of soul. We define our show as “business with a soul.” Most important in our vetting process is we require a specific core message and a lot of content from which to develop a thorough interview. As we like to say, the title of the episode should be obvious and the time allotted never enough.
Best advice to offer those looking at being a podcast guest: Know how to stay on message and always point the conversation to your core area of expertise. Be concise. Also, do yourself a favor and have an effective marketing funnel set up to take advantage of the exposure.