Candy O'Terry - New Media Summit

Candy O'TerryCandy O’Terry

Candy O’Terry is an award-winning radio broadcaster turned podcaster whose mission is to spread inspiring stories around the world. She is the creator and host of the weekly podcast series The Story Behind Her Success, the legendary Exceptional Women radio show on Magic 106.7/WMJX Boston, and 16 Life Lessons, a collection of inspiring photographs and mantras for women of all ages. The President & Co-Founder of Boston Women in Media & Entertainment, Candy is the recipient of 50 local and national awards for excellence in women’s programming. A master interviewer, Candy has interviewed 700 women from every walk of life.

Podcast Topics: Female success stories from every walk of life.

Ideal Guest Avatar: Female, age 25-90, well-spoken, storyteller who inspires and empowers others. She has a compelling story, a can-do attitude and a strong moral compass.

What are you looking for in a guest: It is one thing to have a great story, it is another to be able to tell it. The ideal guest on The Story Behind Her Success podcast series is: well spoken, wide open, provocative, curious, generous, inspiring and wise. Success means different things to women at different chapters in their lives, so I am very interested in booking women who have redefined or reinvented themselves, women who have overcome obstacles to get to where they are, and women who can share valuable life lessons with my audience.

Best advice to offer those looking at being a podcast guest: Know your audience. Ask yourself the question: “who am I talking to and why should they care?” Pitch your story to podcasters whose audiences are the best fit for what your experience can teach them. Don’t ask yourself: “what’s in it for me?” Ask: “what’s in it for them?”

Podcast Description: The Story Behind Her Success is a weekly podcast series launched in 2018 by award-winning broadcaster turned podcaster, Candy O’Terry. Now in its third season with 100+ episodes and listeners in 87 countries and every state in the United States, the goal of the show is to feature women from every walk of life who have experienced success, despite roadblocks and obstacles. Our guests tell their stories with wisdom, gratitude and a largeness of spirit, inspiring our audience to believe: If she can do it, I can do it!